Big L RSL 2000 –
Commemorative Broadcast


ADVERTISING & SPONSORSHIP RATE CARD

Effective for transmissions from 1st August, 2000 to 28th August, 2000 inclusive.

ADVERTISER RATES

RADIO LONDON AIRTIME PACKAGE DEALS
30" spot rate Special 28 day Rate

PACKAGE 1 Small Trader 4 x 30" Commercials Per Day 349.00

PACKAGE 2 Business Special 6 x 30" Commercials Per Day 499.00

PACKAGE 3 Total Exposure 8 x 30" Commercials Per Day 599.00

SPECIAL ADDITIONAL POSTER CAMPAIGN OFFER. During and prior to the RADIO LONDON Broadcasts, a special poster campaign with Great Eastern Railways will advertise The BIG L Broadcasts at all Great Eastern Railway Stations between Liverpool Street and Clacton, including Walton, Manningtree, Colchester, Chelmsford, Brentwood, Harwich, Southend, Shenfield and many others. That is a total of 60 railway stations, enabling us to publicise this event to an estimated 1 million travellers who pass through these stations each month. We are giving an exclusive opportunity to each of our advertisers to associate with our event and in return we will include YOUR COMPANY LOGO on our poster.
Cost in addition to Airtime Agreement 150.00
(may not be purchased separately without an airtime agreement)
Spots exceeding 30 seconds are charged pro-rata.
Terms: Payment in full prior to transmission
Commercial Production charges from 30.00.
Live read commercials, no extra charges.
Prices exclude VAT


THE RADIO LONDON BROADCASTS ARE SUPPORTING THE WORK OF THE ROYAL NATIONAL LIFEBOAT INSTITUTION WHO WILL BENEFIT FROM THE BROADCASTS


RADIO LONDON SPONSORSHIP OPPORTUNITIES

THE TIME
Time Checks on the top of each hour during the weather bulletins and on the half hour preceding the News, are available for sponsorship. To be read live by Deejay/News reader.
(Sponsor's Name) TIME IS NOW EXACTLY XXX o'clock (Sponsor's Product Slogan and Reference)
This live read Sponsorship Opportunity will receive approximately 1148 impacts during the 28 days of transmission.
Price of Sponsorship Opportunity - 1,000.00 (87p per impact).
(PREVIOUS SPONSOR - BULOVA WATCHES)

THE NEWS
The Radio London News will be broadcast at the bottom of each hour between 06.30 a.m. and 11.30 p.m. with a News in Brief at 08.00 a.m.
A newslink commercial broadcast immediately after each news is available as a special advertising opportunity.
This Newslink Opportunity will receive approximately 532 impacts during the 28 days of transmission.
Price of Sponsorship Opportunity - 750.00 (1.41 per impact).
(PREVIOUS SPONSOR - THE NEWS OF THE WORLD)

THE WEATHER
The weather is read live at the top of each hour and offers a unique opportunity to associate your business with Radio London and the weather forecast. To be read live by Deejay.
The Radio London weather brought to you in association with.... (Sponsor's Name) etc.
This live read Sponsorship Opportunity would receive approximately 672 impacts during the 28 days of transmission.
Price of Sponsorship Opportunity - 1,000.00 (1.48 per impact).
(NO PREVIOUS SPONSOR - MAY SUIT BOATING SHOP)

THE BIG L TOP 500 CHART SHOW & SUMMER OF LOVE CHART – 1967 SHOW
During the 28 days a TOP 500 CHART SHOW and SUMMER OF LOVE CHART – 1967 SHOW will be broadcast. These Hi-Profile CHART SHOWS are available for sponsorship. Shows will be trailed prior to broadcast with sponsor's name.
Price of Sponsorship Opportunity THE BIG L TOP 500 CHART SHOW 300.00
SUMMER OF LOVE CHART – 1967 250.00
Both Sponsorship Opportunities Deal 500.00
(NO PREVIOUS SPONSOR - MAY SUIT RECORD SHOP/MUSIC BUSINESS)

THE COFFEE BREAK
When Tony Windsor (TW) presented the 9.00 a.m. to 12.00 noon programme on Radio London he made the 11.00 a.m. Coffee Break a very special occasion on his show. This programme, broadcast between Monday and Friday only, is available for Sponsorship and very special Guest Star interviews will be broadcast at this time. The Coffee Break sponsorship is a unique opportunity for a client to associate with famous guest stars and interviews.
Price of Sponsorship for 20 coffee breaks (approximately 15 - 25 minutes each) together with promotional trailer campaign is 500.00. (PREVIOUS SPONSOR - CAMP COFFEE) ALREADY SOLD

THE RECIPE SPOT
Radio London's Famous Recipe Spot is broadcast Monday to Friday at 10.45. This is a great opportunity to associate with alternative ingredients/promote heath foods with recipe-based ideas.
Price of Sponsorship for 20 Recipe Spots with promotional trailer campaign is 500.00
(PREVIOUS SPONSOR – OXO FEATURING KATIE)


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